Porsche Investing in Augmented-Reality Head-Up Displays

Porsche and Hyundai invest millions in a startup to get bigger, better head-up displays for everything from navigation to the racetrack.

Augmented Reality Helps German Automakers Drive Future of Connected Vehicles

Porsche, Hyundai invest in WayRay to make augmented-reality HUDs - CNET

Automotive Head-up Display (HUD) Industry Report, 2021 - ResearchInChina

A Heads Up for HUDs in the Vehicles of the Future

Porsche's Augmented Reality HUD Could Show The Ideal Racing Line And 'Ghost' Cars

Macan sets new standards: the first all-electric SUV from Porsche

WayRay Augmented Reality HUD for Porsche

Auto AR Tech Company WayRay Sets Its Sights on Unicorn Status with $80M Funding Round Led by Porsche « Next Reality

HYUNDAI, AUGMENTED REALITY DESIGN (VIDEO) - Auto&Design