Marc Mielau, BMW’s vice president of brand, discusses the company’s identity update — and clears up confusion about the new transparent logo.
BMW, PDF, Marketing Communications
Why is graphic design very important in every field? - Quora
Video Vortex Reader II: moving images beyond
2014 BMW 328i xDrive Gran Turismo: What's It Like to Live With?
BMW speaks out on “misinterpretation” of new logo - Design Week
Chapter 3 - Applications and Lessons Learned, Advanced Ground Vehicle Technologies for Airside Operations
Logistics, Free Full-Text
Understanding The Power Of Brand Recognition - FasterCapital
2014 BMW 328i xDrive Gran Turismo: What's It Like to Live With?
2014 BMW 328i xDrive Gran Turismo: What's It Like to Live With?
What's driving so many car brands to update their identity? - Design Week
Why should marketers know consumer behavior
2014 BMW 328i xDrive Gran Turismo: What's It Like to Live With?
Why is graphic design very important in every field? - Quora
Abstracts - 2023 - Developmental Dynamics - Wiley Online Library